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Kleinster Preis: € 9,45, größter Preis: € 19,21, Mittelwert: € 14,70
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Dixon, Matthew; Adamson, Brent:

THE CHALLENGER SALE: Taking Control of the Customer Conversation - gebunden oder broschiert

2011, ISBN: d3c3dcb4d680450114804e5a87c30e8e

New York: Portfolio - The Penguin Group, 2011. 221 pp. Quarter-bound in red on white boards; lettered in black on the spine; headband; illustrated with charts and diagrams. Light rubbin… Mehr…

Versandkosten: EUR 20.75 W. Fraser Sandercombe
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THE CHALLENGER SALE: Taking Control of the Customer Conversation - Dixon, Matthew; Adamson, Brent
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Dixon, Matthew; Adamson, Brent:

THE CHALLENGER SALE: Taking Control of the Customer Conversation - gebunden oder broschiert

2011, ISBN: d3c3dcb4d680450114804e5a87c30e8e

Near Fine, [PU: Portfolio - The Penguin Group, New York], SELLING; SALES; ROBBERY; THIEF; CON ARTIST, Jacket, 221 pp. Quarter-bound in red on white boards; lettered in black on the spine;… Mehr…

CDN - NOT NEW BOOK. Versandkosten: EUR 20.77 W. Fraser Sandercombe, Burlington, ON, Canada [11131] [Rating: 5 (von 5)]
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The Challenger Sale: Taking Control of the Customer Conversation - Matthew Dixon, Brent Adamson
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Matthew Dixon, Brent Adamson:
The Challenger Sale: Taking Control of the Customer Conversation - neues Buch

2019

ISBN: d3c3dcb4d680450114804e5a87c30e8e

Erzähler: Matthew Dixon, Erzähler: Brent Adamson, Verlag: Penguin Audio, Audible Hörbuch, Publiziert: 2019-07-16T07:00:00Z, Produktgruppe: Audible, Verkaufsrang: 22385, Soft Skills, Job &… Mehr…

Versandkosten:Jetzt als Download verfügbar. Die angegebenen Versandkosten können von den tatsächlichen Kosten abweichen. (EUR 3.00) Audible GmbH
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Matthew Dixon; Brent Adamson:
The Challenger Sale: Taking Control of the Customer Conversation - Erstausgabe

2011, ISBN: d3c3dcb4d680450114804e5a87c30e8e

Gebundene Ausgabe

Portfolio, 2011. Book. Near Fine. Hardcover. 1st Edition.. 0 0 0 0 0 0 0 0 0 0 0 0 near fine hardcover in very good dust jacket., Portfolio, 2011, 3.5

Versandkosten: EUR 18.06 Beck's Books
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Dixon, Matthew; Adamson, Brent:
The Challenger Sale: Taking Control of the Customer Conversation - neues Buch

ISBN: d3c3dcb4d680450114804e5a87c30e8e

Portfolio. New. Brand New, Portfolio, 6

Versandkosten: EUR 18.06 Ambis Enterprises LLC

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Details zum Buch
The Challenger Sale: Taking Control of the Customer Conversation

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them. The need to understand what top-performing reps are doing that their average-performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills, behaviors, knowledge, and attitudes that matter most for high performance.

What they discovered may be the biggest shock to conventional sales wisdom in decades. Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, The Challenger Sale argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions. The authors' study found that every sales rep in the world falls into one of five distinct profiles, and while all of these types of reps can deliver average sales performance, only one - the Challenger - delivers consistently high performance. Instead of bludgeoning customers with endless facts and features about their company and products, Challengers approach customers with unique insights about how they can save or make money.

The things that make Challengers unique are replicable and teachable to the average sales rep. Once you understand how to identify the Challengers in your organization, you can model their approach and embed it throughout your sales force. The authors explain how almost any average-performing rep, once equipped with the right tools, can successfully reframe customers' expectations and deliver a distinctive purchase experience that drives higher levels of customer loyalty and, ultimately, greater growth.

Detailangaben zum Buch - The Challenger Sale: Taking Control of the Customer Conversation


Gebundene Ausgabe
Erscheinungsjahr: 2011
Herausgeber: Penguin Audio

Buch in der Datenbank seit 2014-01-14T15:53:00+01:00 (Berlin)
Detailseite zuletzt geändert am 2023-11-11T11:03:22+01:00 (Berlin)


Alternative Schreibweisen und verwandte Suchbegriffe:
Autor des Buches: adamson, matthew dixon
Titel des Buches: taking control the customer conversation, challenger petrology, edit, the challenger sale


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