Hammel, Sonja:Wirkung von Werbung in sozialen Netzwerken | Buch | 9783656263692
- neues Buch 2012, ISBN: 9783656263692
ISBN / EAN 9783656263692. Zum Vergleich: 2010 waren es nur 39 Prozent. Soziale Netzwerke entwickeln sich für diese zu 'digitalen Werbeorten' mit völlig neuen Möglichkeiten der Kundenwerbu… Mehr…
ISBN / EAN 9783656263692. Zum Vergleich: 2010 waren es nur 39 Prozent. Soziale Netzwerke entwickeln sich für diese zu 'digitalen Werbeorten' mit völlig neuen Möglichkeiten der Kundenwerbung und -bindung (Baeriswyl et al., 2010: 46). 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