Daniels, Farrington:Direct Use of the Suns Energy
- signiertes Exemplar 1983, ISBN: 9780345237941
Taschenbuch, Gebundene Ausgabe
Ballantine Books. Mass Market Paperback. POOR. Noticeably used book. Heavy wear to cover. Pages contain marginal notes, underlining, and or highlighting. Possible ex library copy, with … Mehr…
Ballantine Books. Mass Market Paperback. POOR. Noticeably used book. Heavy wear to cover. Pages contain marginal notes, underlining, and or highlighting. Possible ex library copy, with all the markings/stickers of that library. Accessories such as CD, codes, toys, and dust jackets may not be included., Ballantine Books, 1, Valley of the Sun Pub Co. Paperback. POOR. Noticeably used book. Heavy wear to cover. Pages contain marginal notes, underlining, and or highlighting. Possible ex library copy, with all the markings/stickers of that library. Accessories such as CD, codes, toys, and dust jackets may not be included., Valley of the Sun Pub Co, 1, Yale University Press, 1983. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,500grams, ISBN:0300029861, Yale University Press, 1983, 0, Ballantine Books. Used - Good. Good condition., Ballantine Books, 2.5, Yale University Press, 1983. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,500grams, ISBN:0300029861, Yale University Press, 1983, 0, Ballantine. 1964. Trade paperback. Very good. Signed by previous owner.., Ballantine, 1964, 3, Ballantine Books, 1977-03-12. 8th Printing. Mass Market Paperback. Very Good. minor wear and yellowing, Ballantine Books, 1977-03-12, 3, Ballantine Books, 1977. Mass Market Paperback. Good. very good condition, typical reader wear, yellowing pages., Ballantine Books, 1977, 2.5, New York: Ballantine, 1976. Reprint . Mass Market Paperback. Near Very Good/No Jacket. 12mo - over 6¾" - 7¾" tall. xvi, 271 pp. Sixth printing. The cover edges are slightly scuffed. The binding is tight and square, and the text is clean., Ballantine, 1976, 3, Ballantine. 5th. 1975. good. Paperback. ISBN:0345237943 271 pages + 8pp glossy b/w ils. mass market paperback; pp browning; creases to cover; 2 words in ink on first page ., Ballantine, 1975, 2.5, Ballantine Books. Used - Good. Ships from the UK. Former Library book. Shows some signs of wear, and may have some markings on the inside. 100% Money Back Guarantee. Your purchase also supports literacy charities., Ballantine Books, 2.5, Ballantine Books, 1976. 6th Printing. Mass Market Paperback. Near Fine., Ballantine Books, 1976, 4, Random House Publishing Group. Used - Good. Used book that is in clean, average condition without any missing pages., Random House Publishing Group, 2.5, Random House Publishing Group, 1977. Mass Market Paperback. Very Good. Disclaimer:A copy that has been read, but remains in excellent condition. Pages are intact and are not marred by notes or highlighting, but may contain a neat previous owner name. The spine remains undamaged. At ThriftBooks, our motto is: Read More, Spend Less.Dust jacket quality is not guaranteed., Random House Publishing Group, 1977, 3, Random House Publishing Group, 1977. Mass Market Paperback. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed., Random House Publishing Group, 1977, 2.5, 1962. soft. Very Good. Innovation in Marketing by Theodore Levitt 1962 First Printing 5.5 X 8 Tall, 253 pages Published by McGraw-Hill Condition: Very Good with jacket showing some rubbing, black and grey hardback fine text block tight Levitt received the Academy of Management Award for the outstanding business book of 1962 for Innovation in Marketing . From Levitt........... We live in a business world that increasingly worships the great tribal god innovation, lyrically hailing it not just as a desired, but as a necessary, condition of a company s survival and growth. This highly agitated confidence in the liberating efficacy of innovation has in some places become an article of faith almost as strong as the Natchez Indian s consuming faith in the deity of the sun. Man creates gods according to his needs. Significantly, the businessman s new demigod and the Natchez s more venerable and historic god make identical promises. They both promise renewal and life. Yet before all our R D energies and imaginations are too one-sidedly directed at the creation of innovations, it is useful to look at the facts of commercial life. Is innovation all that promising? Is it all that profoundly liberating? More important, how does a policy of innovation compare in promise to more modest aspirations? In spite of the extraordinary outpouring of totally and partially new products and new ways of doing things that we are witnessing today, by far the greatest flow of newness is not innovation at all. Rather, it is imitation. A simple look around us will, I think, quickly show that imitation is not only more abundant than innovation, but actually a much more prevalent road to business growth and profits. IBM got into computers as an imitator; Texas Instruments, into transistors as an imitator; Holiday Inns, into motels as an imitator; RCA, into television as an imitator; Lytton, into savings and loans as an imitator; and Playboy, into both its major fields (publishing and entertainment) as an imitator. In addition, though on a lesser scale, we see every day that private brands are strictly imitative, as are most toys and new brands of packaged foods. In fact, imitation is endemic. Innovation is scarce. This greater abundance of imitation is perfectly understandable. Each solitary innovator sparks a wave of eager imitators. By the time a so-called "new product reaches widespread visibility, it has usually been on the market for some time. Its visibility is less a consequence of its actual or temporal newness than it is of the number of its strident imitators. The newness of which consumers become aware is generally imitative and tardy newness, not innovative and timely newness. Significant Distinctions Generally speaking, innovation may be viewed from at least two vantage points: (1) newness in the sense that something has never been done before, and (2) newness in that it has not been done before by the industry or by the company now doing it. Strictly defined, innovation occurs only when something is entirely new, having never been done before. A modest relaxation of this definition may be allowed by suggesting that innovation also exists when something which may have been done elsewhere is for the first time done in a given industry. On the other hand, when other competitors in the same industry subsequently copy the innovator, even though it is something new for them, then it is not innovation; it is imitation. Thus: Bubble-or skin-packaging of small fixtures may be "new for the hardware industry but may have been around several years in other applications (innovation). Or it may also be new for a given company in the hardware industry but may have been around among competitors for some time (imitation)., 1962, 3, Ballantine Books. Used - Good. Good condition., Ballantine Books, 2.5, Ballantine Books. Used - Good. Good condition., Ballantine Books, 2.5, Ballantine Books, 1974. Mass Market Paperback. Acceptable. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed., Ballantine Books, 1974, 2.5, Ballantine, 1975-01-01. Paperback. Acceptable. Acceptable. Text appears clean and unmarked. Previous owner's name inside front cover. Blemishing on page edges. Tanning throughout. Cover show wear with with rubbing/scuffing. Creasing along spine and covers.; 100% Satisfaction Guaranteed! Ships same or next business day!, Ballantine, 1975-01-01, 2.5, Valley of the Sun Pub Co. Used - Good. Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains., Valley of the Sun Pub Co, 2.5, Ballantine Books. Very Good+. 1977. Paperback. 0345259386 . 8 oz.; 271 pages; VG+ PB unread aged some shelf wear. The Earth's resources are being consumed at a rapid rate. If we do not solve this problem, we will all be extinct soon. This book discusses in layman's terms the various areas of research into converting the Sun's energy into ways the energy can be stored and put to practical use. The only inexhaustible supply of energy that we have is energy from the Sun. Green chlorophyll has the ability to convert energy from the Sun into organic compounds that we and other animals eat. This is nature's solution to the problem of capture and storage of energy. Scientists are working to develop photosynthetic processes suitable for commercial development - a complex but not insoluble problem. ., Ballantine Books, 1977, 3, Yale University Press, 1964-03-11. Paperback. Good., Yale University Press, 1964-03-11, 2.5, Ballantine Books, 1977. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,250grams, ISBN:0345259386195, Ballantine Books, 1977, 0, Random House Publishing Group, 1980. Mass Market Paperback. Acceptable. Disclaimer:Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed., Random House Publishing Group, 1980, 2.5, Yale University Press, 1971. Hardcover. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed., Yale University Press, 1971, 2.5, Ballantine Books, 1974-01-12. Mass Market Paperback. Good., Ballantine Books, 1974-01-12, 2.5, Ballantine Books, 1980-05-12. Mass Market Paperback. Good. Actually very good within--271 p., clean and unmarked anywhere, photos, binding firm. But wrapper has ugly mark where price label was removed and and slight rubbing on edges., Ballantine Books, 1980-05-12, 2.5, Yale University Press, 1983. Paperback. Acceptable. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed., Yale University Press, 1983, 2.5, New York: Ballantine Books, June 1974. 3rd printing. MM Paperback in white illus wraps.. VerYGood unmarked, no spine creases.. The most acclaimed book on solar energy. Bright tight clean unread copy. 271 pp, index, appendix, b/w illus, b/w photos section., Ballantine Books, 0<