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Hooked: How to Build Habit-Forming Products Nir Eyal Author
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Hooked: How to Build Habit-Forming Products Nir Eyal Author - neues Buch

ISBN: 9781501214615

Revised and Updated, Featuring a New Case StudyHow do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop… Mehr…

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Hooked : How to Build Habit-Forming Products - Eyal, Nir; Hoover, Ryan (CON); Wright, Dave (NRT)
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Eyal, Nir; Hoover, Ryan (CON); Wright, Dave (NRT):

Hooked : How to Build Habit-Forming Products - neues Buch

2014, ISBN: 1501214616

[EAN: 9781501214615], Neubuch, [PU: Brilliance Audio], Books

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Eyal, Nir:
Hooked: How to Build Habit-Forming Products - gebrauchtes Buch

ISBN: 9781501214615

audioCD. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book., 2.5

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Hooked: How to Build Habit-Forming Products [Audio Book (CD) ] - Eyal, Nir
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Eyal, Nir:
Hooked: How to Build Habit-Forming Products [Audio Book (CD) ] - Taschenbuch

2014, ISBN: 1501214616

[EAN: 9781501214615], Neubuch, [PU: Brilliance Audio], Books

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Hooked - Nir Eyal (author), Ryan Hoover (co-author), Dave Wright (read by)
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Nir Eyal (author), Ryan Hoover (co-author), Dave Wright (read by):
Hooked - neues Buch

ISBN: 9781501214615

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Hooked: How to Build Habit-Forming Products Nir Eyal Author
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9781501214615


How do successful companies create products people can t put down?Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?Nir Eyal answers these questions (and many more) by explaining the Hook Model a four steps process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive hook cycles, these products reach their ultimate goal of bringing users back over and over again, without depending on costly advertising or aggressive messaging."Hooked" is based on Eyal s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a startup founder not abstract theory, but a how-to guide for building better products. "Hooked" is written for product managers, designers, marketers, startup founders, and anyone who seeks to understand how products influence our behavior.Eyal provides listeners with: Practical insights to create user habits that stick. Actionable steps for building products people love. Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products."

Detailangaben zum Buch - Hooked: How to Build Habit-Forming Products Nir Eyal Author


EAN (ISBN-13): 9781501214615
ISBN (ISBN-10): 1501214616
Taschenbuch
Erscheinungsjahr: 2014
Herausgeber: Brilliance Audio Core >15

Buch in der Datenbank seit 2014-09-30T09:53:30+02:00 (Berlin)
Detailseite zuletzt geändert am 2024-01-27T18:39:40+01:00 (Berlin)
ISBN/EAN: 9781501214615

ISBN - alternative Schreibweisen:
1-5012-1461-6, 978-1-5012-1461-5
Alternative Schreibweisen und verwandte Suchbegriffe:
Autor des Buches: hoover, wright, nir eyal
Titel des Buches: hooked how build habit forming products, hooked workbook

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