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Retailing in the 21st Century: Current and Future Trends - Manfred Krafft, Murali K. Mantrala
Vergriffenes Buch, derzeit bei uns nicht verfügbar.
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Manfred Krafft, Murali K. Mantrala:
Retailing in the 21st Century: Current and Future Trends - gebunden oder broschiert

2007, ISBN: 3540283994

[SR: 707248], Hardcover, [EAN: 9783540283997], Springer, Springer, Book, [PU: Springer], Springer, 370948011, Business & Investing, 370821011, Qualifying Textbooks - Fall 2007, 2205888011, Custom Stores, 1040638, Specialty Stores, 916520, Books, 935740, Purchasing & Buying, 935664, Industries & Professions, 935522, Business & Investing, 927726, Subjects, 916520, Books, 935738, Retailing, 935664, Industries & Professions, 935522, Business & Investing, 927726, Subjects, 916520, Books, 935790, Management, 935782, Management & Leadership, 935522, Business & Investing, 927726, Subjects, 916520, Books, 935818, Marketing, 935820, Direct, 935762, Global, 935824, Industrial, 935826, Multilevel, 935828, Product Management, 935830, Research, 935832, Telemarketing, 935750, Web Marketing, 935812, Marketing & Sales, 935522, Business & Investing, 927726, Subjects, 916520, Books, 951548, Purchasing & Buying, 951504, Industries & Professions, 951502, Accounting & Finance, 950756, Professional & Technical, 927726, Subjects, 916520, Books, 952288, Management, 952280, Management & Leadership, 952272, Business Management, 950756, Professional & Technical, 927726, Subjects, 916520, Books, 952334, Marketing, 952336, Direct, 952340, Global, 952342, Industrial, 952344, Multilevel, 952346, Product Management, 952348, Research, 952350, Telemarketing, 952352, Web Marketing, 952328, Marketing & Sales, 952272, Business Management, 950756, Professional & Technical, 927726, Subjects, 916520, Books, 15305671, Marketing, 15305441, Business & Finance, 15115321, Textbooks, 927726, Subjects, 916520, Books, 690349011, Management, 15305441, Business & Finance, 15115321, Textbooks, 927726, Subjects, 916520, Books

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Retailing in the 21st Century: Current and Future Trends - Manfred Krafft; Murali K. Mantrala
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Retailing in the new millennium stands as an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, e.g., increasing competition within and across retailing formats, the growth of online retailing, the advent of `radio frequency identification' (RFID) technology, the explosion in customer-level data availability, the global expansion of major retail chains like Wal-Mart and METRO Group and so on. Making sense of it all is not easy but of vital importance to retailing practitioners, analysts and policymakers. With crisp and insightful contributions from many of the world's leading experts in retailing, Retailing in the 21st Century offers in one book a compendium of state-of-the-art, cutting-edge knowledge to guide successful retailing in the new millennium. business and finance,business and investing,commerce,economics,education and reference,industries and professions,management,management and leadership,marketing,marketing and sales Business & Investing, Springer

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Retailing in the 21st century. Current and future trends. - Krafft, Manfred [Hrsg.]
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Retailing in the 21st century. Current and future trends. - Erstausgabe

2006, ISBN: 3540283994

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[EAN: 9783540283997], [SC: 7.78], [PU: Springer Verlag, Berlin,], HANDEL, KOMMUNIKATION, VERKEHR, ZUKUNFTSVISIONEN, SUPERMARKT, EINKAUFEN, WERBUNG, CASH AND CARRY, CONVENIENCE, FOURCOURT STORES, DISCOUNT SUPERMARKET,, Business & Economics|Industries|Retailing, 413 Seiten. 24 x 16 cm. Mit 79 Abbildungen und 32 Tabellen. In englischer Sprache. Buch wirkt ungelesen. Ein nahezu neuwertiges Exemplar. Sprache: Englisch Gewicht in Gramm: 750

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Retailing in the 21st century. Current and future trends. - gebunden oder broschiert

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1. Auflage. Gebundene Ausgabe. 413 Seiten. 24 x 16 cm. Mit 79 Abbildungen und 32 Tabellen. In englischer Sprache. Gebundene Ausgabe Buch wirkt ungelesen. Ein nahezu neuwertiges Exemplar. Handel, Kommunikation, Verkehr, Zukunftsvisionen, Supermarkt, Einkaufen, Werbung, Cash and Carry, Convenience, Fourcourt Stores, Discount Stores, Supermarket, gebraucht; sehr gut, [PU:Springer Verlag, Berlin,]

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Retailing in the 21st Century: Current and Future Trends
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Retailing in the 21st Century: Current and Future Trends - gebunden oder broschiert

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Binding:Gebundene Ausgabe,Edition:1., Aufl.,Label:Springer,Publisher:Springer,medium:Gebundene Ausgabe,numberOfPages:414,publicationDate:2005-09-26,ISBN:3540283994 Gebundene Ausgabe, Springer

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Details zum Buch
Retailing in the 21st Century. Current and Future Trends
Autor:

Manfred Krafft, Murali K. Mantrala

Titel:

Retailing in the 21st Century. Current and Future Trends

ISBN-Nummer:

Retailing in the new millennium stands as an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, e.g., increasing competition within and across retailing formats, the growth of online retailing, the advent of 'radio frequency identification' (RFID) technology, the explosion in customer-level data availability, the global expansion of major retail chains like Wal-Mart and METRO Group and so on. Making sense of it all is not easy but of vital importance to retailing practitioners, analysts and policymakers. With crisp and insightful contributions from many of the world's leading experts in retailing, Retailing in the 21st Century offers in one book a compendium of state-of-the-art, cutting-edge knowledge to guide successful retailing in the new millennium. TOC:Overview. Introduction: Retail Success and Key Drivers.- Retailing in the Global World: Case Study of Metro. Global, Environmental, and Market Tends: Global Trends: Retail Trends in Europe.- Trends in U.S. Retailing.- Trends in Retailing in East Asia. Environmental Trends: Future Store Technologies and Their Impact on Grocery Retailing.- The Third Wave of Marketing Intelligence.- Applications of Intelligent Technologies in Retail Marketing.- New Automated Checkout Systems. Market Trends: Understanding Retail Customers.- Future Trends in Multi-channel Retailing.- Retail Competition. Trends in Retail Management: People: New Challenges in Retail Human Resource Management. Product: Retail Assortment: More Is Not Better.- Out-of-Stock: Reactions, Antecedents, Management Solutions, and a Future Perspective. Pricing: Recent Trends and Emerging Practices in Retailer Pricing.- Retail Pricing - Higher Profits Through Improved Pricing Processes. Distribution (Place): Current Status and Future Evolution of Retail Formats.- Electronic Retailing. Operations, Promotion, and Marketing Communications: Supply Chain Management in a Promotional Environment.- Sales Promotion.- Understanding Customer Loyalty Programs.- Integrated Marketing Communications in Retailing.- About the Editors.- About the Authors.

Detailangaben zum Buch - Retailing in the 21st Century. Current and Future Trends


EAN (ISBN-13): 9783540283997
ISBN (ISBN-10): 3540283994
Gebundene Ausgabe
Erscheinungsjahr: 2006
Herausgeber: Springer

Buch in der Datenbank seit 04.06.2007 20:10:39
Buch zuletzt gefunden am 09.07.2016 02:19:43
ISBN/EAN: 9783540283997

ISBN - alternative Schreibweisen:
3-540-28399-4, 978-3-540-28399-7


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