Deutsch
Deutschland
Anmelden
Tipp von eurobuch.de
Ähnliche Bücher
Weitere, andere Bücher, die diesem Buch sehr ähnlich sein könnten:
Buch verkaufen
Anbieter, die das Buch mit der ISBN 9783639063493 ankaufen:
Suchtools
Buchtipps
Aktuelles
Werbung
FILTER
- 0 Ergebnisse
Kleinster Preis: 36,06 €, größter Preis: 49,00 €, Mittelwert: 46,41 €
Understanding the Chinese Consumer - Segmentation as the Basis for Marketing Strategies - Liu, Xiumei
Vergriffenes Buch, derzeit bei uns nicht verfügbar.
(*)
Liu, Xiumei:
Understanding the Chinese Consumer - Segmentation as the Basis for Marketing Strategies - Taschenbuch

2011, ISBN: 9783639063493

[ED: Taschenbuch / Paperback], [PU: VDM Verlag Dr. Müller], Go east, young man. Sell one tube of toothpaste to everyperson in China, and you will become rich. That sounds simple.However, this book tells you otherwise: China is a vast nation withgreat diversity. How people act and what they buy may differgreatly from north to south, rich to poor, young to old, suburbanto rural. Understanding Chinese consumers and marketing to themeffectively requires market segmentation - the process of dividinga total market into separate groups. This book explores Chineseconsumers by applying the geographic, demographic, andpsychographic bases typically used for segmentation decisions.Additionally, it provides insights into how segmentation can beimplemented strategically. In this very informative book, authorXiumei Liu elaborates useful guidelines on how to apply the art ofsegmentation, which enables a company to serve the right customersat the right time, with the right products and at the right price.It is of interest to international marketers, practitioners,scholars, and those seeking to understand the Chinese consumerswhile doing or intending to do business in China., DE, [SC: 0.00], Neuware, gewerbliches Angebot, 22 cm, 80, [GW: 115g], Selbstabholung und Barzahlung, PayPal, offene Rechnung, Banküberweisung, De internationale scheepvaart

Neues Buch Booklooker.de
Syndikat Buchdienst
Versandkosten:Geen verzendingskosten. (EUR 0.00)
Details...
(*) Derzeit vergriffen bedeutet, dass dieser Titel momentan auf keiner der angeschlossenen Plattform verfügbar ist.
Understanding the Chinese Consumer - Segmentation as the Basis for Marketing Strategies - Liu, Xiumei
Vergriffenes Buch, derzeit bei uns nicht verfügbar.
(*)
Liu, Xiumei:
Understanding the Chinese Consumer - Segmentation as the Basis for Marketing Strategies - Taschenbuch

2011, ISBN: 9783639063493

[ED: Taschenbuch / Paperback], [PU: VDM Verlag Dr. Müller], Go east, young man. Sell one tube of toothpaste to everyperson in China, and you will become rich. That sounds simple.However, this book tells you otherwise: China is a vast nation withgreat diversity. How people act and what they buy may differgreatly from north to south, rich to poor, young to old, suburbanto rural. Understanding Chinese consumers and marketing to themeffectively requires market segmentation - the process of dividinga total market into separate groups. This book explores Chineseconsumers by applying the geographic, demographic, andpsychographic bases typically used for segmentation decisions.Additionally, it provides insights into how segmentation can beimplemented strategically. In this very informative book, authorXiumei Liu elaborates useful guidelines on how to apply the art ofsegmentation, which enables a company to serve the right customersat the right time, with the right products and at the right price.It is of interest to international marketers, practitioners,scholars, and those seeking to understand the Chinese consumerswhile doing or intending to do business in China., DE, [SC: 0.00], Neuware, gewerbliches Angebot, 22 cm, 80, [GW: 115g], Selbstabholung und Barzahlung, PayPal, offene Rechnung, Banküberweisung, Internationaler Versand

Neues Buch Booklooker.de
Syndikat Buchdienst
Versandkosten:Versandkostenfrei. (EUR 0.00)
Details...
(*) Derzeit vergriffen bedeutet, dass dieser Titel momentan auf keiner der angeschlossenen Plattform verfügbar ist.
Understanding the Chinese Consumer : Segmentation as the Basis for Marketing Strategies - Xiumei Liu
Vergriffenes Buch, derzeit bei uns nicht verfügbar.
(*)
Xiumei Liu:
Understanding the Chinese Consumer : Segmentation as the Basis for Marketing Strategies - Taschenbuch

2011, ISBN: 363906349X

ID: 9336281142

[EAN: 9783639063493], Neubuch, [PU: VDM Verlag Jul 2011], Business & Economics|General, This item is printed on demand - Print on Demand Neuware - Go east, young man. Sell one tube of toothpaste to everyperson in China, and you will become rich. That sounds simple.However, this book tells you otherwise: China is a vast nation withgreat diversity. How people act and what they buy may differgreatly from north to south, rich to poor, young to old, suburbanto rural. Understanding Chinese consumers and marketing to themeffectively requires market segmentation - the process of dividinga total market into separate groups. This book explores Chineseconsumers by applying the geographic, demographic, andpsychographic bases typically used for segmentation decisions.Additionally, it provides insights into how segmentation can beimplemented strategically. In this very informative book, authorXiumei Liu elaborates useful guidelines on how to apply the art ofsegmentation, which enables a company to serve the right customersat the right time, with the right products and at the right price.It is of interest to international marketers, practitioners,scholars, and those seeking to understand the Chinese consumerswhile doing or intending to do business in China. 80 pp. Englisch

Neues Buch Abebooks.de
AHA-BUCH GmbH, Einbeck, Germany [51283250] [Rating: 5 (von 5)]
NEW BOOK. Versandkosten: EUR 34.75
Details...
(*) Derzeit vergriffen bedeutet, dass dieser Titel momentan auf keiner der angeschlossenen Plattform verfügbar ist.
Understanding the Chinese Consumer - Xiumei Liu
Vergriffenes Buch, derzeit bei uns nicht verfügbar.
(*)
Xiumei Liu:
Understanding the Chinese Consumer - neues Buch

ISBN: 9783639063493

ID: 4c1e1d72a565d305af702e4b4ef08356

Go east, young man. Sell one tube of toothpaste to everyperson in China, and you will become rich. That sounds simple.However, this book tells you otherwise: China is a vast nation withgreat diversity. How people act and what they buy may differgreatly from north to south, rich to poor, young to old, suburbanto rural. Understanding Chinese consumers and marketing to themeffectively requires market segmentation - the process of dividinga total market into separate groups. This book explores Chineseconsumers by applying the geographic, demographic, andpsychographic bases typically used for segmentation decisions.Additionally, it provides insights into how segmentation can beimplemented strategically. In this very informative book, authorXiumei Liu elaborates useful guidelines on how to apply the art ofsegmentation, which enables a company to serve the right customersat the right time, with the right products and at the right price.It is of interest to international marketers, practitioners,scholars, and those seeking to understand the Chinese consumerswhile doing or intending to do business in China. Bücher / Sozialwissenschaften, Recht & Wirtschaft / Wirtschaft, [PU: VDM Verlag Dr. Müller, Saarbrücken]

Neues Buch Dodax.de
Nr. 57b31b6477722508f71129a0 Versandkosten:Versandkosten: 0.0 EUR, Lieferzeit: 7 Tage, DE. (EUR 0.00)
Details...
(*) Derzeit vergriffen bedeutet, dass dieser Titel momentan auf keiner der angeschlossenen Plattform verfügbar ist.
Understanding the Chinese Consumer Segmentation as the Basis for Marketing Strategies - Liu, Xiumei
Vergriffenes Buch, derzeit bei uns nicht verfügbar.
(*)
Liu, Xiumei:
Understanding the Chinese Consumer Segmentation as the Basis for Marketing Strategies - neues Buch

2011, ISBN: 363906349X

ID: A6013161

Kartoniert / Broschiert, mit Schutzumschlag neu, [PU:VDM Verlag]

Neues Buch Achtung-Buecher.de
MARZIES.de Buch- und Medienhandel, 14621 Schönwalde-Glien
Versandkosten:Versandkostenfrei innerhalb der BRD. (EUR 0.00)
Details...
(*) Derzeit vergriffen bedeutet, dass dieser Titel momentan auf keiner der angeschlossenen Plattform verfügbar ist.

Details zum Buch
Understanding the Chinese Consumer

Go east, young man. Sell one tube of toothpaste to every person in China, and you will become rich. That sounds simple. However, this book tells you otherwise: China is a vast nation with great diversity. How people act and what they buy may differ greatly from north to south, rich to poor, young to old, suburban to rural. Understanding Chinese consumers and marketing to them effectively requires market segmentation - the process of dividing a total market into separate groups. This book explores Chinese consumers by applying the geographic, demographic, and psychographic bases typically used for segmentation decisions. Additionally, it provides insights into how segmentation can be implemented strategically. In this very informative book, author Xiumei Liu elaborates useful guidelines on how to apply the art of segmentation, which enables a company to serve the right customers at the right time, with the right products and at the right price. It is of interest to international marketers, practitioners, scholars, and those seeking to understand the Chinese consumers while doing or intending to do business in China.

Detailangaben zum Buch - Understanding the Chinese Consumer


EAN (ISBN-13): 9783639063493
ISBN (ISBN-10): 363906349X
Gebundene Ausgabe
Taschenbuch
Erscheinungsjahr: 2008
Herausgeber: VDM Verlag
80 Seiten
Gewicht: 0,140 kg
Sprache: eng/Englisch

Buch in der Datenbank seit 17.12.2008 12:19:29
Buch zuletzt gefunden am 20.10.2017 08:42:18
ISBN/EAN: 9783639063493

ISBN - alternative Schreibweisen:
3-639-06349-X, 978-3-639-06349-3


< zum Archiv...
Benachbarte Bücher