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Conspicuous consumption - An analysis of Finnish and Malaysian luxury good consumers
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Conspicuous consumption - An analysis of Finnish and Malaysian luxury good consumers - Taschenbuch

2011, ISBN: 9783844398779

[ED: Taschenbuch / Paperback], [PU: Dictus Publishing], The concept of conspicuous consumption has existed for as long as man has walked on earth with human beings showing their status with apparel and accessories. With the increasing health of economies the demand for luxury goods has grown alongside consumer's purchasing power. The demand for these luxury items is driven by a natural human need of social acceptance and status showcase. The media is portraying increasingly material lifestyles, which people want to identify themselves with. In order to understand the ever-irrational behavior of the consumers, it is important to understand their behavioral drivers. This book explores the subject of conspicuous consumption from the point of view of consumers and the drivers behind their consumption habits. The topic subject is highly relevant in today's growing market for luxury goods. As a new topic, there have not been many studies on comparison of conspicuous consumer behavior between two countries. The book focuses on the similarities and different characteristics between the consumers in Finland and Malaysia. The research looks into several variables that affect one's consumer behavior with focus on conspicuous consumption., [SC: 0.00], Neuware, gewerbliches Angebot

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Conspicuous consumption - Taavi Kuisma
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Conspicuous consumption - Taschenbuch

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[ED: Taschenbuch], [PU: LAP Lambert Acad. Publ.], Neuware - The concept of conspicuous consumption has existed for as long as man has walked on earth with human beings showing their status with apparel and accessories. With the increasing health of economies the demand for luxury goods has grown alongside consumer's purchasing power. The demand for these luxury items is driven by a natural human need of social acceptance and status showcase. The media is portraying increasingly material lifestyles, which people want to identify themselves with. In order to understand the ever-irrational behavior of the consumers, it is important to understand their behavioral drivers. This book explores the subject of conspicuous consumption from the point of view of consumers and the drivers behind their consumption habits. The topic subject is highly relevant in today's growing market for luxury goods. As a new topic, there have not been many studies on comparison of conspicuous consumer behavior between two countries. The book focuses on the similarities and different characteristics between the consumers in Finland and Malaysia. The research looks into several variables that affect one's consumer behavior with focus on conspicuous consumption., [SC: 0.00], Neuware, gewerbliches Angebot, 220x150x13 mm, [GW: 338g]

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Conspicuous consumption - Taavi Kuisma
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Taavi Kuisma:
Conspicuous consumption - Taschenbuch

2011, ISBN: 3844398775

ID: 20176145531

[EAN: 9783844398779], Neubuch, [PU: LAP Lambert Acad. Publ. Mai 2011], Neuware - The concept of conspicuous consumption has existed for as long as man has walked on earth with human beings showing their status with apparel and accessories. With the increasing health of economies the demand for luxury goods has grown alongside consumer's purchasing power. The demand for these luxury items is driven by a natural human need of social acceptance and status showcase. The media is portraying increasingly material lifestyles, which people want to identify themselves with. In order to understand the ever-irrational behavior of the consumers, it is important to understand their behavioral drivers. This book explores the subject of conspicuous consumption from the point of view of consumers and the drivers behind their consumption habits. The topic subject is highly relevant in today's growing market for luxury goods. As a new topic, there have not been many studies on comparison of conspicuous consumer behavior between two countries. The book focuses on the similarities and different characteristics between the consumers in Finland and Malaysia. The research looks into several variables that affect one's consumer behavior with focus on conspicuous consumption. 216 pp. Englisch

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Conspicuous consumption - Taavi Kuisma
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Taavi Kuisma:
Conspicuous consumption - Taschenbuch

2011, ISBN: 3844398775

ID: 20176169121

[EAN: 9783844398779], Neubuch, [PU: LAP Lambert Acad. Publ. Mai 2011], Neuware - The concept of conspicuous consumption has existed for as long as man has walked on earth with human beings showing their status with apparel and accessories. With the increasing health of economies the demand for luxury goods has grown alongside consumer's purchasing power. The demand for these luxury items is driven by a natural human need of social acceptance and status showcase. The media is portraying increasingly material lifestyles, which people want to identify themselves with. In order to understand the ever-irrational behavior of the consumers, it is important to understand their behavioral drivers. This book explores the subject of conspicuous consumption from the point of view of consumers and the drivers behind their consumption habits. The topic subject is highly relevant in today's growing market for luxury goods. As a new topic, there have not been many studies on comparison of conspicuous consumer behavior between two countries. The book focuses on the similarities and different characteristics between the consumers in Finland and Malaysia. The research looks into several variables that affect one's consumer behavior with focus on conspicuous consumption. 216 pp. Englisch

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ISBN: 9783844398779

ID: 9c325eaf0394c56fce35bec6e00a108d

The concept of conspicuous consumption has existed for as long as man has walked on earth with human beings showing their status with apparel and accessories. With the increasing health of economies the demand for luxury goods has grown alongside consumer's purchasing power. The demand for these luxury items is driven by a natural human need of social acceptance and status showcase. The media is portraying increasingly material lifestyles, which people want to identify themselves with. In order to understand the ever-irrational behavior of the consumers, it is important to understand their behavioral drivers. This book explores the subject of conspicuous consumption from the point of view of consumers and the drivers behind their consumption habits. The topic subject is highly relevant in today's growing market for luxury goods. As a new topic, there have not been many studies on comparison of conspicuous consumer behavior between two countries. The book focuses on the similarities and different characteristics between the consumers in Finland and Malaysia. The research looks into several variables that affect one's consumer behavior with focus on conspicuous consumption. Bücher / Sozialwissenschaften, Recht & Wirtschaft / Wirtschaft / Internationale Wirtschaft

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Details zum Buch
Conspicuous consumption

The concept of conspicuous consumption has existed for as long as man has walked on earth with human beings showing their status with apparel and accessories. With the increasing health of economies the demand for luxury goods has grown alongside consumer's purchasing power. The demand for these luxury items is driven by a natural human need of social acceptance and status showcase. The media is portraying increasingly material lifestyles, which people want to identify themselves with. In order to understand the ever-irrational behavior of the consumers, it is important to understand their behavioral drivers. This book explores the subject of conspicuous consumption from the point of view of consumers and the drivers behind their consumption habits. The topic subject is highly relevant in today's growing market for luxury goods. As a new topic, there have not been many studies on comparison of conspicuous consumer behavior between two countries. The book focuses on the similarities and different characteristics between the consumers in Finland and Malaysia. The research looks into several variables that affect one's consumer behavior with focus on conspicuous consumption.

Detailangaben zum Buch - Conspicuous consumption


EAN (ISBN-13): 9783844398779
ISBN (ISBN-10): 3844398775
Gebundene Ausgabe
Taschenbuch
Erscheinungsjahr: 2011
Herausgeber: Springer-Verlag GmbH
216 Seiten
Gewicht: 0,338 kg
Sprache: eng/Englisch

Buch in der Datenbank seit 12.12.2007 22:06:58
Buch zuletzt gefunden am 07.07.2017 17:53:12
ISBN/EAN: 9783844398779

ISBN - alternative Schreibweisen:
3-8443-9877-5, 978-3-8443-9877-9


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