Strategie [Neubuch] Navigieren in der Komplexität der Neuen Welt Malik, Fredmund - gebrauchtes Buch

EAN (ISBN-13): 9783593382876
ISBN (ISBN-10): 3593382873
Gebundene Ausgabe
Taschenbuch
Erscheinungsjahr: 2011
Herausgeber: Campus Verlag
392 Seiten
Gewicht: 0,780 kg
Sprache: ger/Deutsch

Buch in der Datenbank seit 2007-07-01T16:07:01+02:00 (Berlin)
Detailseite zuletzt geändert am 2023-12-10T21:35:42+01:00 (Berlin)
ISBN/EAN: 9783593382876

ISBN - alternative Schreibweisen:
3-593-38287-3, 978-3-593-38287-6
Alternative Schreibweisen und verwandte Suchbegriffe:
Autor des Buches: malik fredmund, fred malik
Titel des Buches: strmische zeiten, ter zeiten, stürmische zeiten, der malik, strategie managements, strategie navigieren der komplexität der neuen welt management komplexität meistern, management campus, neue welt, strat, vom navigieren

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Daten vom Verlag:

Autor/in: Fredmund Malik
Titel: Management: Komplexität meistern; Strategie; Strategie - Navigieren in der Komplexität der Neuen Welt
Verlag: Campus
392 Seiten
Erscheinungsjahr: 2011-01-04
Gedruckt / Hergestellt in Deutschland.
Sprache: Deutsch
41,10 € (DE)

BB; GB; Hardcover, Softcover / Wirtschaft/Management; Betriebswirtschaft und Management; Management; Unternehmensführung; Strategie; Unternehmensmission; Management; Programm; EA; EA

Die Kernaufgabe strategischer Führung besteht darin, die langfristige Existenzfähigkeit des Unternehmens, seinen langfristigen Erfolg und seine umfassende Konkurrenzfähigkeit sicherzustellen. " Prof. Dr. Fredmund Malik Nur mit der richtigen Strategie lassen sich heute die Entscheidungen treffen, die morgen den verteidigungsfähigen Marktanteil sichern und ein Unternehmen vor dem Untergang bewahren. Denn genau auf dieses künftige Bestehen am Markt zielt die richtige Strategie - nicht auf Gewinnmaximierung. In seinem neuen Bestseller räumt Fredmund Malik mit fatalen Irrtümern auf. Er macht klar, wie streng man strategische von operativen Aufgaben trennen muss, und entwirft ein Navigationssystem, mit dem Führungskräfte die richtige Strategie für ihr Unternehmen entwickeln. 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Kernaufgabe strategischer Führung besteht darin, die langfristige Existenzfähigkeit des Unternehmens, seinen langfristigen Erfolg und seine umfassende Konkurrenzfähigkeit sicherzustellen. " Prof. Dr. Fredmund Malik Nur mit der richtigen Strategie lassen sich heute die Entscheidungen treffen, die morgen den verteidigungsfähigen Marktanteil sichern und ein Unternehmen vor dem Untergang bewahren. Denn genau auf dieses künftige Bestehen am Markt zielt die richtige Strategie - nicht auf Gewinnmaximierung. In seinem neuen Bestseller räumt Fredmund Malik mit fatalen Irrtümern auf. Er macht klar, wie streng man strategische von operativen Aufgaben trennen muss, und entwirft ein Navigationssystem, mit dem Führungskräfte die richtige Strategie für ihr Unternehmen entwickeln.";}}}i:1;a:2:{s:4:"NAME";s:11:"TextContent";s:5:"CHILD";a:3:{i:0;a:2:{s:4:"NAME";s:8:"TextType";s:5:"CDATA";s:2:"03";}i:1;a:2:{s:4:"NAME";s:15:"ContentAudience";s:5:"CDATA";s:2:"00";}i:2;a:3:{s:4:"NAME";s:4:"Text";s:5:"ATTRS";a:2:{s:10:"textformat";s:2:"06";s:8:"language";s:3:"ger";}s:5:"CDATA";s:790:"Die Kernaufgabe strategischer Führung besteht darin, die langfristige Existenzfähigkeit des Unternehmens, seinen langfristigen Erfolg und seine umfassende Konkurrenzfähigkeit sicherzustellen. " Prof. Dr. Fredmund Malik Nur mit der richtigen Strategie lassen sich heute die Entscheidungen treffen, die morgen den verteidigungsfähigen Marktanteil sichern und ein Unternehmen vor dem Untergang bewahren. Denn genau auf dieses künftige Bestehen am Markt zielt die richtige Strategie - nicht auf Gewinnmaximierung. In seinem neuen Bestseller räumt Fredmund Malik mit fatalen Irrtümern auf. Er macht klar, wie streng man strategische von operativen Aufgaben trennen muss, und entwirft ein Navigationssystem, mit dem Führungskräfte die richtige Strategie für ihr Unternehmen entwickeln.";}}}i:2;a:2:{s:4:"NAME";s:11:"TextContent";s:5:"CHILD";a:3:{i:0;a:2:{s:4:"NAME";s:8:"TextType";s:5:"CDATA";s:2:"10";}i:1;a:2:{s:4:"NAME";s:15:"ContentAudience";s:5:"CDATA";s:2:"00";}i:2;a:3:{s:4:"NAME";s:4:"Text";s:5:"ATTRS";a:2:{s:10:"textformat";s:2:"06";s:8:"language";s:3:"ger";}s:5:"CDATA";s:21:"Maliks zentrales Werk";}}}i:3;a:2:{s:4:"NAME";s:11:"TextContent";s:5:"CHILD";a:3:{i:0;a:2:{s:4:"NAME";s:8:"TextType";s:5:"CDATA";s:2:"12";}i:1;a:2:{s:4:"NAME";s:15:"ContentAudience";s:5:"CDATA";s:2:"00";}i:2;a:3:{s:4:"NAME";s:4:"Text";s:5:"ATTRS";a:2:{s:10:"textformat";s:2:"06";s:8:"language";s:3:"ger";}s:5:"CDATA";s:443:"Prof. Dr. Fredmund Malik ist Wissenschaftler, Topmanagement- Consultant und Bestsellerautor. Er kennt auch die Realität als erfolgreicher Unternehmer: Seit 1984 ist Fredmund Malik Verwaltungsratspräsident des Management Zentrums St. Gallen. Malik ist habilitiert für Unternehmensführung und lehrt an der Universität St. Gallen sowie der Wirtschaftsuniversität Wien. Zuletzt erschien von ihm "Richtig denken - wirksam managen" bei Campus.";}}}i:4;a:2:{s:4:"NAME";s:11:"TextContent";s:5:"CHILD";a:3:{i:0;a:2:{s:4:"NAME";s:8:"TextType";s:5:"CDATA";s:2:"06";}i:1;a:2:{s:4:"NAME";s:15:"ContentAudience";s:5:"CDATA";s:2:"00";}i:2;a:3:{s:4:"NAME";s:4:"Text";s:5:"ATTRS";a:2:{s:10:"textformat";s:2:"06";s:8:"language";s:3:"ger";}s:5:"CDATA";s:723:"Der Gewinn hat als Steuerungsgröße ausgedient" "Fredmund Malik ist einer der erfolgreichsten Management-Berater." (Handelsblatt Online, 17.01.2011) Die Magie des Gurus "Originelle und provozierende Ansichten." (Manager Magazin, 01.02.2011) Strategiew "Ein komplettes Instrumentarium für die erfolgreiche Navigation des Unternehmens in allen Wirtschaftslagen." (KMU Magazin, 01.03.2011) Navigieren im und für den Wandel "Ein Plädoyer und eine Anleitung für eine Revolution der Managementmethoden." (Personalmagazin, 01.04.2011) Strategie "Mit scharfsinniger Analyse, klarer Sprache, mit großem persönlichen Engagement und entschiedenem Gestaltungswillen legt Malik diesen Band vor." 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